Many customers discovered the benefits of the mail orders already. Instead of driving into the shopping centres, spending hours looking for a parking, to be able to queue up in lengthy lines finally, they already purchase their commodity in the Internet or in the original mail purchase catalogues. Who hasn’t already spent hours driving just to find out that in the store that the required article is sold off? The advantages of mail orders for the client are obvious. The disadvantages are considerably more challenging to pin down. A disadvantage is that one can not test the merchandise ahead of buying it. In online software program retailing, a new business field rather, this disadvantage does not exist. It is because a regular shop will also not allow to check software before the sale usually. Online software program retailing is innovative for another reason particularly. In a few full cases one can legally download the applications that one orders directly on the website. This saves much time in comparison to the standard 3 day delivery time it takes to deliver a CD in a bundle. Next to that, the choice provided by online software retailers is bigger than that of the traditional retailers usually. Because the structure of on the web retailer stores is normally very efficient, prices are often comparatively low.